In her article for Simply Hired Blog, Robin Fisher Roffer descibers, What to Wear to Your Next Interview.
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I’m off to New York this week to land a major piece of business, meet with my agent to deliver my latest book and give a speech to career professionals. I’m completely prepared to “wow” everyone I’m seeing with the content I’ve created, but without looking the part of “World-Class Brand Strategist,” no one will listen to a word I say.
To make sure that I’m seen and heard, I carved out a couple of hours on Sunday laying out each outfit – carefully considering my mostly media-savvy audience. I thought about what they would respond to and feel comfortable with. Then I mixed all the pieces in unexpected ways in keeping with my personal brand. In the suitcase went a red sleeveless dress with a lightweight long beige jacket, a tailored dark grey Jackie-O type dress cinched with a studded leather obi and funky black jacket. For casual client dinners, I threw in a pair of skinny jeans and some fun tops to go under the jackets. Everything went into one small bag so I could carry on.
If I were a guy doing the same business trip, I would have packed two closely cut suits with crisp dress shirts in unexpected colors. No tie. I’d make sure that my watch and eyeglasses (if I wore them) were the latest style. I would be conscious to not look old school or worn. I’d show up in the NYC relevant and of-the-moment.
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